UAE: The Lulu Group has started a 50-day campaign as part of the UAE Golden Jubilee celebrations. Fair marketing, as well as social welfare programmes, will be organized. The event will take place in 87 Lulu locations around the UAE till December 9th. As part of the plan, customers will receive a 50% discount on 50 products, including food, clothing, and devices, for a period of 50 days. During this time, there will be a gold award system in collaboration with Kalyan Jewelers. The 50 lucky winners will get 50 grams of gold and a total of 2.5 kg of gold, chosen from those who complete transactions worth 100 dirhams. On October 26, the ‘Digi Tech’ exhibition will begin with discounts on mobile phones, gadgets, cameras, and IT goods. There will also be an ‘Exchange Festival,’ as well as no-interest installation programmes to replace mobile phones, televisions, and computers. A traditional Indian apparel and sweets fair will be conducted as part of Diwali celebrations. A Diwali gift card has also been introduced by Lulu. This season, corporate requests for additional Diwali sweets will be allowed.
On November 23, ‘Super Friday,’ a marketing event for electronics and mobile devices, will begin. During the 10-day fair, products will be available at large discounts.A local agricultural product marketing expo with the theme “Proudly from the UAE” will be held as part of the UAE National Day celebrations. Lulu’s shopping app has also been modified to make online purchases easier. Lulu is maintained by 200 temperature-controlled vehicles to keep the items in good condition.
Chairman MA Yousafali expressed his delight at being a member of the worldwide Lulu Group, which is preparing to start in the UAE. Our accomplishments are a result of the UAE authorities’ foresight in providing all of the ideal industrial circumstances. “Our celebrations are a homage to the millions of consumers who have helped make this possible, as well as the UAE’s business spirit,” he added.
Emirates will work with the Red Crescent as part of its social welfare activities to help the ‘River Blindness,’ an eye-catching organization with the tagline ‘Give Two Dirhams, Save Two Eyes.’ The ‘Wall of Pride’ initiative will be launched to use words to express people’s affection for the UAE. In a press conference, the delegates stated that anybody, including prominent individuals from other sectors, may participate in the project by writing letters expressing their love for the UAE. Group Marketing Communications Director V. Nandakumar, Omnichannel Operations Head Stuart David, Retail Operations Director Shabu Abdul Majeed, and Buying Director Mujeeb Rahman were present.
