Dubai: Dubai Municipality won the International Award for Innovation, Improvement and
Development in the happiness category. The Municipality’s Qoot initiative won out of 86
participants from inside and outside the country, and competed with 13 participants in the
happiness category. The award, organized by Dubai Quality Group, was announced
through a virtual function.
The Qoot initiative launched by Dubai Municipality aims to effectively contribute to
achieving the Municipality's strategic objectives, the most important of which is enhancing
confidence in food safety and improving the food sample inspection service. This service
enables the customer to check the quality and safety of food products, to ensure that they
are free of disease-causing bacteria and chemicals and compliance with approved local
and international specifications, and instant detection of foodborne pathogens. The
service is provided by relying on the latest technologies, in order to ensure leadership in
the field of testing laboratories and achieve fast and high-accuracy results, which
positively reflects on improving the customers’ experience and enhancing their happiness.
The Qoot initiative has succeeded in achieving remarkable positive results since its
launch, including the launch of the mobile laboratory, which contributed to reducing the
testing period from five to two working days and increasing the capacity of samples by
175%. In addition to that it adopted the rapid technologies initiative that contributed to
accelerating the release of shipments within two working days instead of five.
Smart linking of devices using Artificial Intelligence technology facilitated the process of
tracking samples and data. It also implemented a risk assessment system by building an
advanced mechanism for a food risk assessment matrix that relied on Artificial Intelligence
by registering and classifying food products. The initiative aims to build the mechanism for
food risk assessment matrix in accordance with best practices, by registering and
classifying more than 800,000 food items, and periodically updating them according to the
tests that include microbial, chemical and physical tests.
The Qoot initiative also contributed to improving the customer's journey, reducing the
number of procedures and customer visits, in addition to contributing to preserving the
environment by reducing the carbon footprint by 50%, and ensuring food safety and
quality by achieving 93% in the sample percentage index that meet the standard
specifications over the past year.
